About Us
Who we are
Our team shares a deep love for dogs and a commitment to delivering top-notch care.


at a glance
Founded in 2009, Ruffin’ It is a family-inspired dog care service in Victoria, BC, offering luxury indoor daycare with enrichment, personalized grooming, outdoor play, boutique boarding, and premium retail—all designed for your dog’s well-being and your convenience. We believe dogs are family.
Our CORE Values
Guiding every aspect of our care

Trust
Building strong relationships through consistent, reliable, and transparent care.

Connection
Creating meaningful experiences that strengthen bonds with dogs and families.

Care
Ensuring every dog’s health
& well-being with personalized attention.
& well-being with personalized attention.

Adventure
Helping dogs thrive with safe, stimulating play and opportunities for exploration.
our approach
How it works
Our love-based approach
We believe every dog has a unique personality and emotional life. That’s why our care goes beyond physical needs:
Emotional connection
We invest time and genuine warmth into every interaction, forging bonds that go deeper than a quick greeting. By understanding each dog’s mood and behaviour, we create a comforting atmosphere where every pup feels secure and truly cared for.
Personalized care
Recognizing that no two dogs are the same, we tailor our routines to meet individual needs. Whether it’s adjusting playgroup sizes or scheduling quiet rest times, our approach ensures that each dog enjoys the perfect balance of activity and downtime.
Positive reinforcement
Our training methods focus on encouraging desired behaviours through gentle, reward-based techniques. This not only helps build a dog’s confidence but also nurtures a trusting relationship between our team, the dogs, and their families.
Respect for boundaries
We pay close attention to canine body language and individual cues, ensuring each dog has the freedom to engage in play or take a moment to relax. This respectful approach minimizes stress and creates an environment where every pup can thrive at their own pace.
Compassionate environment
At Ruffin’ It, every dog is embraced as part of our family. Our compassionate care means that every interaction—big or small—is delivered with love, ensuring that dogs feel understood, safe, and truly cherished.

cancer care
Our family & cancer care program
Cancer shaped our journey, showing us how vital real support can be. We offer free dog care spaces to cancer patients undergoing treatment because we know how the entire family—humans and pets alike—are affected. If you or someone you know is fighting cancer, please reach out.
#8-1950 Government Street, Victoria, BC
778-433-2267
info@ruffinitdogcare.com
778-433-2267
info@ruffinitdogcare.com
Made with care by Hound Studio
